APPAREL

PROJECT: The goal was to create a branding to raise awareness for Against the Ropes gym online and when on tour around Australia. I designed a logo and several variants using Illustrator and Photoshop, then created mock-ups of shirts before going to the printer. The success of the shirts led to selling them as merchandise which helped raise money to pay for travel when on tour. Several of the gyms fighters would then go on to become state and national champions.